Paradigm Homecare Inc.
Effective Date: February 26, 2026 | Last Updated: February 26, 2026
1. Introduction
Paradigm Homecare Inc. ("Company, " "we, " "us, " or "our") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services. Please read this policy carefully. By using our website or services, you consent to the practices described in this Privacy Policy.
2. What Information We Collect
We collect information that you voluntarily provide to us and information that is automatically collected when you visit our website.
2.1 Information You Provide Directly
When you submit a contact form, request a consultation, or communicate with us, we may collect:
- Your full name
- Email address
- Phone number (including mobile number for SMS communications)
- Mailing address
- Information about your care needs or the care needs of a loved one
- Any other information you choose to provide in your inquiry
2.2 Information Collected Automatically
When you visit our website, we may automatically collect certain information, including:
- IP address
- Browser type and version
- Device type and operating system
- Pages visited and time spent on pages
- Referring website or source
- Date and time of your visit
3. How We Use Your Information
We use the information we collect for the following purposes:
- To respond to your inquiries and provide information about our services
- To schedule and confirm care consultations and appointments
- To send SMS messages if you have opted in (see Section 4 below)
- To provide and coordinate in-home care services
- To match caregivers with clients based on needs and preferences
- To send billing and administrative notices
- To improve our website and services
- To comply with legal obligations
- To protect our rights and prevent fraud
4. SMS Opt-In Details
4.1 How SMS Consent Is Collected
SMS consent is collected through an explicit opt-in checkbox on our website contact form. By checking the SMS consent checkbox and submitting your phone number, you agree to receive text messages from Paradigm Homecare Inc. The checkbox is not pre-checked, and SMS consent is not required to use our website or receive our services.
4.2 What You Are Consenting To
By opting in, you consent to receive the following types of SMS messages:
- Appointment reminders and scheduling confirmations
- Care coordination updates
- Caregiver scheduling notifications
- Service notifications
- Billing alerts
- Care consultation follow-ups
- Care resources and educational content
4.3 Message Frequency and Rates
Message frequency may vary, typically 1–5 messages per month. Message and data rates may apply. Standard carrier rates apply to messages sent and received.
4.4 How to Opt Out
You may opt out of SMS messages at any time by replying STOP to any message. You will receive one final confirmation message. For help, reply HELP or contact us at (336) 524-6021 or care@paradigmhcinc.com.
5. Cookie and Tracking Practices
Our website may use cookies and similar tracking technologies to enhance your experience.
5.1 Types of Cookies We Use
- Essential cookies: Required for the website to function properly.
- Analytics cookies: Help us understand how visitors interact with our website (e.g., Google Analytics).
- Functionality cookies: Remember your preferences and settings.
5.2 Managing Cookies
You can control cookies through your browser settings. Disabling cookies may affect website functionality.
6. Data Security and Handling
We implement appropriate technical and organizational security measures to protect your personal information, including:
- Secure socket layer (SSL) encryption for data transmission
- Restricted access to personal information on a need-to-know basis
- Regular security assessments and updates
- Secure storage of electronic records
While we strive to protect your information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security but are committed to maintaining industry-standard protections.
7. Your Rights
Depending on your location, you may have the following rights regarding your personal information:
- Right to Access: Request a copy of the personal information we hold about you.
- Right to Correction: Request correction of inaccurate or incomplete information.
- Right to Deletion: Request deletion of your personal information, subject to legal
- retention requirements.
- Right to Opt Out: Opt out of SMS communications at any time by replying STOP.
- Right to Withdraw Consent: Withdraw consent for data processing where consent is
- the legal basis.
To exercise any of these rights, contact us at care@paradigmhcinc.com or (336) 524-6021. We will respond to your request within 30 days.
8. Mobile Information Sharing Statement
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes.
Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
Your mobile information may only be shared with:
- SMS service providers: Third-party platforms that help us deliver SMS messages (e.g., Twilio, GoHighLevel). These providers are contractually obligated to protect your information and use it only for message delivery.
- Legal requirements: When required by law, court order, or government regulation.
We will never share your mobile number or SMS opt-in consent with third parties for their own marketing purposes.
9. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party sites you visit.
10. Children's Privacy
Our website and services are not intended for individuals under 18 years of age. We do not knowingly collect personal information from children. If we learn that we have collected information from a child under 18, we will delete that information promptly.
11. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce our agreements. When your information is no longer needed, we will securely delete or anonymize it.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with a revised effective date. We encourage you to review this policy periodically. Continued use of our website or services after changes are posted constitutes acceptance of the updated policy.
13. Contact Us
For questions about this Privacy Policy or to exercise your privacy rights, please contact:
Paradigm Homecare Inc.
208 Windy Knoll, Graham, North Carolina
Phone: (336) 524-6021
Email: care@paradigmhcinc.com
Website: paradigmhcinc.com
"A Shift to Quality Comfort and Care"